T2T011: The Importance of Traditional Marketing Concepts 2

This week is the second instalment of The Importance of Traditional Marketing Concepts, offering the final five things that you should consider before you embark on any social media campaign.

I have tried to keep this week a little bit shorter. I know it can be hard listening to a single voice for half and hour and I am doing some work to try and secure some interviews but I have yet to find a co-host. Seems no-body has the enthusiasm for sitting in front of a microphone in Tiger Two as I do…

News
– 02:18
http://www.independent.co.uk/student/career-planning/getting-job/be-warned–you-might-not-get-a-job-interview-if-your-web-profile-is-unappealing-933845.html

The Importance of Traditional Marketing Concepts for social media II
– 05:38

http://www.livingstonbuzz.com/2008/09/08/good-is-the-enemy-of-great/
http://nowisgone.com/2008/02/19/social-media-content-creation-process/

Germany by Chances End Featuring Emily Zisman – 12:11
http://music.podshow.com/music/producers/producerLibrary/artistdetails.php?BandHash=a70a940472c966794f3fcc4b16deb3e1

Web 2.0 Expo – the Tracks
– 17:30

The official website is here
http://europe.web2expo.com/

To register, go to the following link https://en.oreilly.com/webexberlin2008/public/register and make sure you use the code webeu08gr56 in order to get you 35% discount!

Your Resource From Across the Pond (sort of)
– 20:08
http://networks.feedburner.com/PRnetwork

The Opening and Closing Track
The beginning and ending track, as well as the mini excerpts are from the song Going On by Chances End
http://podsafeaudio.com/jamroom/bands/1913/

Image: Pink Dispatcher

5 Responses to “T2T011: The Importance of Traditional Marketing Concepts 2”

  1. The Whole Web’s A Stage - the Democratisation of Talent Hunting | TigerTwoTiger Says:

    [...] my podcast today I commented on a somewhat unhappy newspaper article from The Independant which stood as a warning [...]

  2. Neville Hobson Says:

    “Seems no-body has the enthusiasm for sitting in front of a microphone in Tiger Two as I do.”

    Same thing I’ve observed, Nancy - posted about it a few months ago (http://tinyurl.com/5fbdos); not everyone agrees. Still, it seems to me that business podcasting still has a long way to go in the UK. I’ve not heard anything to convince me otherwise.

    Enjoying your shows!

  3. Nancy Williams Says:

    It is a sad fact, Neville, but with some encouragement and perseverance, I hope that trend will change over the next couple of years.

  4. Sam Deeks Says:

    Long live podcasting, short live the silly name ;-) Seriously, though, podcasting takes courage, commitment, confidence, purpose, clarity, preparation, perseverence…. as you yourself have discovered, Nancy!

    How many folks in your average business are ready for that challenge, week in, week out? Not many, in our experience.

    We’re looking to find ways to make that process a) easier and b) far more fun. Less ‘podcasting’ more ‘hey, just phone in a brief report from wherever you are and we’ll turn it into a podcast….’

    Meantime, great show, keep it going - and don’t worry about the ‘gap’! (I was wondering when the pace was going to catch up with you ;-) )

    Sam

  5. Nancy Williams Says:

    Thanks Sam! The pace most certainly did catch up with me. But we’ll be back on board soon, although perhaps only once a fortnight or once every three weeks. :)

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